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The African Legacy Project


The African Legacy Project


Last night at 19:55 FOX Life’s newest series premiered and it is guaranteed to have left a lasting impression on entrepreneurs all across Africa. The series highlights some of the most successful entrepreneurs and business icons in Africa. The series is made up of ten episodes, each episode showcasing one individual.

alp-logo-full-blackThese individuals have built businesses across international borders. They will each discuss the deliberate steps they took, producing extraordinary results. They also share not only their success but also their challenges and failures. 

Last night’s episode showcased Africa’s Queen of Luxury, Swaady Martin-Leke. She is an Ivorian entrepreneur who prides herself as a custodian of Africa’s rich culture and history. She is the founder and CEO of the Swaady Group, which is made up of Yswara and Akrafo. Swaady discusses her journey on how she built world-class African products that are distributed globally.

Yswara creates luxury products using Africa’s natural resources. These products include tea, chocolates and home accessories. The line preserves and promotes Africa’s endangered cultural heritage. All the products are crafted by local craftsman and artisans. Their overall focus, however, is broad-based wealth creation.


The biggest challenge in the beginning were costs and logistics involved in exporting products out of Africa. Although it is still very expensive to export products, in just over four years, Swaady has her products distributed in over 17 countries such as Dubai, Beirut, UK, Ghana and Nigeria. In the episode she shares her journey and also her unique business philosophy she’s coined: ‘Luxe Ubuntu’.

The second episode will explore Gil Oved’s (South African) journey. The third will explore the life of Joseph Hundah (Zimbabwean) and the fourth will follow Dr. Judy Dlamini (South Africa). The series airs every Wednesday at 19:55 on Fox Life.  


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My name is Kriszti Bottyan (23) and I am the Editor of Teenzone Magazine. This means that all content goes through me before it reaches you. I graduated from the University of Pretoria in 2015 and I am currently completing my post-grad in Applied Languages. I am admittedly addicted to E! but I am also into the more serious content about society and about topics concerning YOUR future. Ultimately, you are my number one priority. We have migrated to a digital platform that is more suitable to you, our readers. We are continuously grateful for your support and in return promise to deliver. We will not disappoint!

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