By Sarah Wanless
‘Athleisure’ is one of the biggest fashion trends of 2018 so far, and why wouldn’t it be? It’s comfort and style all rolled into one. The trend first appeared in 2017 and doesn’t seem to be going anywhere anytime soon with the style still being shown on the catwalks as well as on the street by the likes of the Hadid sisters and Kendal Jenner. Rumour has it that the term has even made it into the dictionary. So, what exactly does this trend entail?
Think panelled leggings, a cute crop top and white sneakers. Sportwear-meets-street-style. Super easy right? All it involves is incorporating aspects of your active wear in with your other pieces and wearing it anywhere, such as school, a date or out to work. You can wear your active wear either as is or dressed up with a cute pair of block heels, a nice jacket or a statement piece accessory. So now you no longer need to put off buying those sneakers or gym leggings you’ve been drooling over for weeks. As Nike says, “Just do it”.
The trend has emerged as a result of trying to combine the active lifestyle with other everyday activities in a stylish, versatile and time effective manner, and we’re most definitely not complaining. And it gets better. The trend also includes a shift towards using, long lasting beauty care products that keep you looking fresh before, during and after your workout (if you are in fact using your active wear for its original purpose).
This global trend is seeing a whole lot of new comers to the active wear production market such as Steve Madden, Woolworths and Cotton On bringing out stylish active wear, making it an easy and affordable fashion trend that everyone can wear. Not to mention the fact that it’s one set of clothes for fashion wear and gym wear, which is both cost effective and water wise, think about it, fewer clothing items equals less washing.
Inspiration for this trend is everywhere, just Google ‘Athleisure’ and you’ll see an endless array of possibilities and combinations to try out. You can head on over to most online stores for a style guide possibly followed by a sneaky shopping spree. This trend is so easy, it’s possible you can pull it off without heading to the shops. Why not try it out this weekend?