On Thursday, many celebrities announced their intent to join the boycott. Chrissy wrote:
“Ladies. Let’s do this. #WomenBoycottTwitter. Not because of hate but because I love this platform and know it can be better. Tomorrow. No secret timeline checking, no tweets, no clicking the bluebird square. They need to see we matter. I’m boycotting for many reasons. To stand with the victims of sexual assault, online threats and abuse. And to boycott the fact our demented, pussy grabbing president can tweet nuclear threats of war I can’t even see.”
After the boycott, Twitter pledged to introduce new anti-abuse rules. CEO Jack Dorsey pledged that it will take a “more aggressive stance” in enforcing its rules, and that it will begin rolling out new rules in the coming weeks to try and curb some of the unwanted behavior that appears on the platform.